Brand Patterns

The design elements utilized in our marketing and advertising efforts provide the visual foundation that supports the message.  Therefore, the patterns must never dominate the design, but rather play a supporting role. We aim for clarity and simplicity, and discourage over-decoration that is distracting. We can add a pop of accent color to the pattern to add some interest. These elements and patterns may be used at a variety of scale, opacity, transparency and color within our brand palette.